Resources · Outreach toolkit

Share DeFlock Metro Detroit.

You do not have to invent the perfect post. Start with something useful, make it sound like you, and help one more Metro Detroit resident understand why ordinary driving should not quietly become a searchable government record.

Last reviewed: September 15, 2026

One rule matters more than reach

Do not spam groups, carpet-post the same message, harass people, hijack unrelated trends, invent personal stories, or pressure anyone to agree.

When you share our name, you also share our reputation. Keep it lawful, peaceful, factual and human. Follow group rules. Ask permission where required. Correct an error if you make one.

Copy, paste, personalize

Ready-to-post starting points.

These are starting points, not scripts you are required to recite. The strongest version usually sounds like a real person who found something worth sharing.

Make it yours by adding one true detail:

why the issue caught your attention;
what question you want answered in your own city or township;
a real experience or concern you personally have, if you have one;
how you think searchable vehicle-location records could affect ordinary people you know;
or what you learned after reading a contract, policy, meeting record or source on the site.

Do not invent a story just because it sounds persuasive.

Facebook: your own feedKeep it personal. One sentence about why you are sharing it is usually enough.

I came across DeFlock Metro Detroit and thought it was worth sharing. It looks at Flock and other plate-reader cameras around Metro Detroit, including what gets recorded, who can search it, what the contracts cost, and when cities get another chance to renew or walk away. The part that stood out to me is how quickly ordinary driving can turn into a searchable record. If you are curious, take a look: https://dfmd.org/fbs #DeFlockMetroDetroit #MetroDetroit #Privacy

Tags: #DeFlockMetroDetroit #MetroDetroit #Privacy

Facebook groupsCheck the group rules first. If outside links need admin approval, ask before posting.

Hope this is okay to share here. I found a Metro Detroit resource about Flock and other automated license plate reader cameras that may be useful if you follow local government or privacy issues. It pulls together contracts, policies, costs, renewal dates, public records, and ways residents can push for removal or nonrenewal without damaging equipment or harassing anyone. If your city or township uses these cameras, this is a good place to start: https://dfmd.org/fbs Does anyone know what our municipality uses or when the current contract comes up again? #DeFlockMetroDetroit

Tags: #DeFlockMetroDetroit

NextdoorKeep it neighbor-to-neighbor. A local question usually works better than a broad political argument.

Has anyone here looked into whether our city or township uses Flock license plate reader cameras? I found DeFlock Metro Detroit while trying to understand how these systems work. The site has local contracts, policies, renewal information, and other public records, plus practical ways residents can ask questions or get involved. I think it is worth knowing what has been approved locally and what happens to the information after a plate is scanned. https://dfmd.org/nds #DeFlockMetroDetroit #MetroDetroit

Tags: #DeFlockMetroDetroit #MetroDetroit

InstagramUse one of the square or feed-portrait graphics. Leave the URL out of the caption because Instagram caption links are not clickable. Invite people to ask for it instead.

Those license plate reader cameras around town can create searchable records of where a vehicle was seen and when. DeFlock Metro Detroit is digging into the local contracts, costs, sharing, policies, and renewal dates behind Flock and similar systems across Metro Detroit. You do not have to become an activist to help. Learn what is happening, share what you find, and speak up when a local decision comes around. Want the link? Comment or DM me and I will send it over. #DeFlockMetroDetroit #MetroDetroit #Michigan #Privacy #DigitalPrivacy #CivilLiberties #Surveillance #ALPR

If someone asks for the link

If someone comments asking for the link, ask before moving the conversation into a private message. If they DM you first asking for it, you can simply reply there.

First, if they asked in a public comment:

Sure. Is it okay if I DM you the link?

After they say yes:

Here you go: https://dfmd.org/igs

Tags: #DeFlockMetroDetroit #MetroDetroit #Michigan #Privacy #DigitalPrivacy #CivilLiberties #Surveillance #ALPR

XKeep it short. One or two hashtags is plenty.

One plate read is one thing. A searchable trail across cameras and time is another. DeFlock Metro Detroit is tracking local contracts and renewal dates and pushing for removal or nonrenewal. https://dfmd.org/xs #DeFlockMetroDetroit #Privacy

Tags: #DeFlockMetroDetroit plus one relevant tag such as #Privacy or #MetroDetroit

ThreadsKeep it conversational. Add one relevant topic tag in the composer if it fits.

The part of license plate reader cameras I keep coming back to is the back end. One camera seeing a plate is one thing. Being able to search across cameras and time can tell you a lot more about where a vehicle has been. DeFlock Metro Detroit is pulling together the contracts, policies, local decisions, and ways people can push for removal or nonrenewal. https://dfmd.org/ths #DeFlockMetroDetroit

Tags: #DeFlockMetroDetroit in the text if you want the campaign name visible; use one relevant Threads topic tag in the composer.

PinterestUse the 1000×1500 image. Clear keywords in the title and description matter more than stacking hashtags.

PIN TITLE: When did ordinary driving become a searchable record? PIN DESCRIPTION: DeFlock Metro Detroit is a local, nonpartisan effort looking into Flock and other automated license plate reader systems across Metro Detroit. Find contracts, policies, costs, sharing information, renewal dates, and practical ways to push for removal or nonrenewal. https://dfmd.org/pis

Tags: Useful keywords: Metro Detroit privacy, automated license plate readers, ALPR, Flock Safety, local government, surveillance, civil liberties.

RedditRead the subreddit rules first. Do not drop the same link into a bunch of unrelated communities.

SUGGESTED TITLE: Has anyone looked into Flock or ALPR use in their Metro Detroit city or township? POST: I found DeFlock Metro Detroit while looking into automated license plate reader cameras locally. The site has contracts, policies, costs, sharing information, renewal dates, and other public records in one place. They are openly in favor of removing these systems or not renewing the contracts, but they also link to source material so you can read it yourself. If you are trying to figure out what your own city or township uses, this may save you some digging: https://dfmd.org/res If anyone has local meeting minutes, contracts, or other primary records that are not already there, I would be interested in seeing them.

Tags: Reddit generally does not need hashtags.

BlueskyKeep it conversational and readable. One to three useful tags is plenty.

Tags: #DeFlockMetroDetroit #Privacy #MetroDetroit

Text messageBest for someone you actually know. Change the first few words so it sounds like you.

Hey, came across this and thought you might be interested. It is about Flock plate reader cameras around Metro Detroit, what gets stored or shared, and when local contracts come up again. https://dfmd.org/tms

Tags: No hashtags needed.

EmailKeep it short and add your own reason for sending it.

SUBJECT: Thought you might find this interesting I came across DeFlock Metro Detroit and thought you might want to take a look. It is about Flock and other license plate reader cameras around Metro Detroit, including what gets recorded, local contracts and costs, sharing, and renewal dates. Their position is removal or nonrenewal, but the site also links to source material so you can read it for yourself. Here is the link: https://dfmd.org/ems

Tags: No hashtags needed.

Ready-made social graphics

Eight themes. Five useful sizes each. Four manageable downloads.

We split the graphics into four ZIP files so each download stays comfortably manageable. Across all four parts, you get all eight message themes in every social format we prepared: 40 graphics total, plus the profile-photo frame and a README with simple usage notes.

Download all four parts for the complete set. The files are already organized into matching folders so it is easy to find the right version for the platform you are using.

Graphics pack · Part 1 of 4

DeFlock Metro Detroit Social Sharing 01

Part of the complete eight-theme social graphics set, supplied in the platform-friendly sizes prepared for the campaign.

Download Part 1

Graphics pack · Part 2 of 4

DeFlock Metro Detroit Social Sharing 02

Part of the complete eight-theme social graphics set, supplied in the same organized format.

Download Part 2

Graphics pack · Part 3 of 4

DeFlock Metro Detroit Social Sharing 03

Part of the complete eight-theme social graphics set, supplied in the same organized format.

Download Part 3

Graphics pack · Part 4 of 4

DeFlock Metro Detroit Social Sharing 04

The final part of the complete eight-theme social graphics set.

Download Part 4

Choose the shape that fits where you are posting.

Square1080×1080 · flexible general sharing

Feed portrait1080×1350 · Facebook and Instagram feeds

Pinterest1000×1500 · 2:3 vertical Pin format

Story / Reel1080×1920 · vertical Stories and short-form video

Landscape1600×900 · X, Bluesky, Facebook and general wide sharing

Pick the message you like, then use the version sized for the platform instead of letting the app crop a different shape awkwardly.

The eight message themes

Everyday driving, searchable record
The people behind the plate
One camera sees a plate. A network can build a pattern.
Who decided ordinary driving belongs in a database?
Searchable location data creates power. Power needs scrutiny.
Public safety does not require tracking every ordinary drive.
A renewal date is a decision point, not an inevitability.
You do not have to become an activist to help.

Included in the download set

Optional profile-photo frame

The complete four-part download set also includes the transparent DeFlock Metro Detroit profile frame and the README. If you want to show support profile-wide, place the frame over your own square photo in Canva, Photopea, Photoshop or a similar editor, keep your face or main subject inside the clear center, export the finished square image, and upload that result as your profile photo.

The frame is designed around the circular profile-photo crop used by major social platforms, but always preview the finished image before saving it because each platform can crop slightly differently.

Help spread the word. Do not become the spam.

Ready-to-post starting points.

If someone asks for the link

Turn one of the talking points into a simple video.

Example YouTube title

Example description

Want to say it in your own voice?

Possible hooks

Useful points to choose from

Do

Don't

A simple hashtag and topic-tag guide.

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